CORPORATE PROFILE
UFSI is a venture management company that currently has investments in 18 brands with locations in 30 states including Jreck Subs, Li'l Dino's Deli & Grille, Sobik's Subs, Central Park Hamburgers, Gators Dockside Restaurant, Seawest Subs, obees soups salads & subs, Central Park Hamburgers, and Juicy Lucy Hamburgers.

UFSI's strategy is to grow through acquisition. The company looks for affiliations that are strong, regionally dominant retail brands; that have had historical success and a strong franchisee community. Once the company invests in a new affiliation UFSI then consolidates the franchise support services and corporate functions and assists their brands in preparation for growth in new markets.

COMPANY HISTORY
In 1996, Ultimate Franchise Systems, Inc. became public through a merger with a public company. Ultimate Franchise Systems, Inc. trades on the NASDAQ Pink Sheets under the symbol "UFSJ". Consistent with its initial strategy to consolidate the highly fragmented fast food industry business and increase the Company's revenues and earnings, the Company completed several acquisitions of quick service restaurant chain operators and franchisors in various parts of the U.S.

Management believes that acquisitions enable the Company to achieve critical mass more quickly and with a smaller capital investment than would a program of building company-owned restaurants. Unlike most acquisition-minded franchisers, the Company initially maintains the affiliated brand's decor and menu specifications, to keep its regional name recognition and loyal customer base which the Company believes provides a more stable royalty stream.

AREAS AND BENEFITS OF GROWTH
UFSI intends to continue to grow primarily through acquisition. However, the Company will continue to focus on developing its existing concepts through cultivation of new franchisees and encouraging existing franchisees to become multi-unit operators. Current franchisees are our best sales force and source for brand expansion. The Company believes that many of its operating and growth strategies present opportunities to its franchisees that will strengthen the franchisee/franchiser relationship.

Newly acquired concepts offer franchisees the opportunity to diversify through UFSI's portfolio of concepts.

As UFSI completes additional strategic acquisitions and expands its unit count by selling new franchises and leverages its corporate infrastructure to support an optimal number of units, it will increase opportunity for co-branding, realize greater operating efficiencies, enhance its purchasing power and achieve greater economies of scale.

BENEFITS FROM ECONOMIES OF SCALE
The Company has achieved certain economies of scale with regard to consolidation and elimination of redundant services of Accounting, Franchise Compliance, Marketing and Purchasing. For example, purchasing and procurement and distribution of food suppliers. As a result of growth through acquisition, the Company has enhanced it negotiating leverage with suppliers of paper & dry goods, beverage and food companies, among other items. As the Company's volume of purchases increases as a result of acquisitions and internal expansion, the Company will significantly improve discount levels from vendors.

STRENGTH OF CONCEPTS AND BRAND NAMES
The Company's strategy is to acquire chains with strong concepts and brand names that dominate their regional markets and have been in operation for approximately 15 years or more. Each of the Acquisitions had been in operation for an average of 17 years prior to being acquired by the Company. The Company does not try to change the acquired concept drastically, but chooses to capitalize on the strength of the acquired entities existing brands to maintain the existing customer base. Management believes these integration strategies enables it to simultaneously maintain the stability of the royalty stream generated by each of the acquired concepts and enhance unit performance and royalty revenues through co-branding. The Company intends to expand each concept's unit numbers through solicitations of new franchisees and incentives to existing franchisees to operate multi-units.

SUBSTANTIAL EQUITY OWNERSHIP
The Company has a diverse management team with operational, financial and restaurant chain expertise. Christopher M. Swartz, the Company's President and Chief Executive Officer, has been responsible for the development and management of multi-unit submarine sandwich shops for over nine years. The Company's advisors and equity investors have experience in top management positions in the quick service restaurant and franchising industries.